Wednesday, March 31, 2010

Meta Validation Code In BING

On Submitting a website in Bing Webmaster tools one will get a verification code known as Meta Validation Code which looks like
On can use this code into the keywords area of the page
One can use Google Webmaster code, Yahoo Site Explorer code and the Bing Site List code in the same page.
Also
More than one msvalidate.01 tag in a same page is supported

Sunday, March 28, 2010

Keyword Frequency & Keyword Prominence

Q. What is Keyword Frequency & Keyword Prominence ?

Ans :

Keyword Frequency : Keyword Frequency means how frequently a keyword is used in web page. We can say higher the frequency higher will be the chances for good search engine ranking. But excessiveness may result in converting it into spam. So it should be used very carefully and with calculation. Better to consider keyword density with keyword frequency.


Keyword Prominence : Keyword Prominence means how prominent a keyword is within a web page. OR we can say how close it to the starting of the page. More the keyword used in starting of the page more it will valued and hence more it prominent. For this generally we use targeted keywords in TITLE and other META Tags. Keyword prominence plays an important role in Search Engine Optimization ( SEO )

Thursday, March 25, 2010

Keywords & Keyword Phrases (Keyphrases)

Q : What is the difference between keywords & keyword phrases (or keyphrases) ? Do they matter in Search Engine Optimization ?

ANS :

Keywords :
Words which can define the content for which it has been taken.

Keyword Phrases : Keyword Phrases ( or Keyphrase) is logical combination of two or more than two words or in SEO we can say it is a combination of two or more than two keywords.

For Search Engines both play their roles significantly. Generally people use keyphrases for their searches. Like if they want a blog on seo then generally they search the blog with a keyphrase "blog on SEO" instead of using keyword search with blog or just SEO because the person won't get specific results. So, keyphrases helps in providing the more accurate results. Use of keywords with keyphrases make the searchability more effective with generic terms like SEO or Blog (in this case)

so the best way of meta tag editing is the combination of Keywords and Keyphrases.

Example :

"keywords" content="blog on seo, seo tutorial, seo, blog, tutorial"

Friday, March 19, 2010

What is Keyword Proximity & Keyword Density

Q : What is Keyword Proximity & Keyword Density ?
OR
Q : What is the Difference between Keyword Proximity & Keyword Density ?

Ans :

Keyword Proximity : Keyword proximity refers to the closeness between two or more keywords. In general, the closer the keywords are, the better.

For example:
1. How Keyword Density Affects Search Engine Rankings
2. How Keyword Density Affects Rankings In Search Engine
Example 1 is better than 2

Keyword Density : Keyword density refers to the ratio (percentage) of keywords contained within the total number of indexable words within a web page.

The preferred keyword density ratio is of 2-8%.

On net different tools are available for web page's keyword density ratio

Tuesday, March 16, 2010

Web 1.0, Web 2.0 & Web 3.0

Web 1.0 - An Information Portal. Web 1.0 static and lonely

Disadvantage : It lacks Community, Interaction and Scalability.

Web 2.0 - It makes web interactive and attracts a huge uncontrollable traffic.

Disadvantage : It lacks personalization, true portability and meaning.

Web 3.0 - for 2010 to 2020 - a relevant web

it provides

- Data anywhere anytime via broad band, mobile internet, cloud computing
- true data portability via open identity (Open ID)
- Consistent Web Language
- Machine Learning, Natural Language Processing

Sunday, March 14, 2010

Social Media Networking to Social Media Marketing

Social Media is a term which defines the integration of technology and social interaction. It gives a way to people to interact online.

Importance of social media can be calculated by analyzing the huge uncontrolled traffic towards Youtube, Wikipedia, Blogs, Twitter, Facebook... . An uncontrollable traffic to such websites makes business oriented people to thought about this free open source concept and it was the beginning of misuse of Social Media. The internet and web experts starts using social media traffic for their benefits and spreading false. Because of this reason people start losing faith on Social Media Networking. But this will can't stop the growth of social media networking as millions of new users are daily added into the world of internet. Now what the matters is credibility of users and publishers. Also the website owners are using advanced technologies to prevent such type of hacking and misuse of their websites.

Social Media is not merely a marketing tool, It is actually a communication tool. It is because of web experts the term Social Media Networking becomes Social Media Marketing.

Online Social Media is the best FREE resource to populate and spread out the information to a community having billions of users.

Thursday, March 11, 2010

Difference Between SubDomain, Parked Domain and Add-On Domains

SubDomain : A subdomain is a domain that is part of a larger domain. Example : blogonseo.blogspot.com is a subdomain of blogspot.com domain, which in turn is a subdomain of the "com" top-level domain.

Parked Domains : Parked domains are those domains, which are booked or registered but do not provide any service like email or website. The main purpose of domain parking is to protect against the possibility of cybersquatting.

Add-On Domains : Add-On Domains facilitates us to host two or more different domains with single hosting account. In this we are not provided with extra bandwith and web space. The purpose of Add-On Domains is cost effectiveness. Add-On Domains also provide search engine optimization benefits.

Wednesday, March 10, 2010

Bicycle Directions by Google at Google MAPS

Google added bicycle directions into Google Maps. The map can plan almost 150 U.S. cities routes, now it is also possible to find cycling-specific directions in urban areas also.

One can get Google Maps cycling information in two ways.

1. Step-by-Step direction
2. A map layer is provided which shows all possible cycling lanes and paths in the city.

Tuesday, March 9, 2010

Yahoo at Number Three

According to comScore, the search traffic to Bing goes up in the month of February 2010 as compare to Yahoo. Google was at number one with 65.5%. And for Bing the market share grew from 11.3 percent in January to 11.5 percent in February.

SEO

Search Engine Optimization